How to use Scrum to develop innovative products

Joël-Steve N.
2 min readDec 30, 2023

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The Scrum Framework
The Scrum Framework

Innovation is essential for business success in today’s world. Companies that can develop and launch innovative products faster than their competitors have a significant competitive advantage.

Scrum is an agile framework for project management that can be used to develop innovative products. Scrum is based on short, iterative development cycles, called sprints. This allows Scrum teams to gather customer and user feedback earlier in the development process, which can help ensure that products meet customer needs and are innovative.

Here are some ways Scrum can be used to develop innovative products :

Focus on the customer

One of the fundamental principles of Scrum is customer centricity. This means that Scrum teams focus on customer needs and delivering a product or service that meets those needs. To do this, Scrum teams work closely with customers to understand their needs and expectations. Scrum teams also use regular customer feedback techniques to gather feedback on products or services under development. This customer-centric approach helps Scrum teams create products or services that meet customer needs and are innovative.

Incremental delivery

Scrum is an iterative and incremental framework. This means that Scrum teams deliver products or services in regular increments, called sprints. This incremental delivery approach allows Scrum teams to gather customer feedback on products or services under development earlier in the development process. This allows Scrum teams to make changes to products or services based on customer feedback, which can help improve innovation.

Close collaboration

Scrum emphasizes close collaboration between different project stakeholders, including customers. This allows Scrum teams to understand customer needs and work together to create products or services that meet those needs. Working closely with customers can help improve innovation by ensuring that products or services meet customer needs and expectations.

User experience (UX)

Scrum focuses on user experience (UX). This means that Scrum teams focus on creating products or services that are easy to use and enjoyable to use. Good UX can contribute to innovation by making products or services more attractive and more likely to be used by customers.

Agility

Scrum is an agile framework. This means it is designed to be flexible and adaptable. This flexibility can be helpful for innovation because it allows Scrum teams to quickly adapt to changes and new ideas.

Conclusion

Scrum is a powerful framework that can be used to develop innovative products. By focusing on the customer, delivering incremental products, collaborating closely with customers, and emphasizing UX, Scrum teams can create products that meet customer needs and are innovative.

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Joël-Steve N.

Chief Technology Officer | Community Manager | Backend Developper (Python, Javascript, Java) | Motivational Coach